The Online Bachelor of Arts (Journalism and Mass Communication) OR BA in Journalism and Mass Communication is a 3-year undergraduate program designed for students who aspire to build careers in the media, communication, and digital content industries while enjoying the flexibility of online learning. This program equips learners with in-depth knowledge of print journalism, broadcast journalism, digital media, advertising, public relations, film studies, and new-age communication tools. Delivered through interactive online classes, recorded lectures, e-learning resources, and virtual projects, the course is ideal for students, working professionals, and creative minds who wish to pursue a career in media without relocating or compromising on flexibility.
Duration: 3 Years (6 Semesters)
Mode: 100% Online / Blended (depending on university)
Eligibility: 10+2 (any stream) from a recognized board with minimum 50% marks (varies by institution)
Learning Method: Online classes, live projects, digital assignments, internships (virtual/on-site)
Specialisations: Digital Journalism, Advertising & PR, Media Management, Film & Television, Social Media Communication
The average fee for an Online BA in Journalism and Mass Communication ranges between ₹25,000 – ₹70,000 per year, depending on the university.
Affordable EMI options available in most online universities.
Scholarships for meritorious students and reserved categories.
The curriculum of Online BA JMC combines theory, digital learning, and practical projects.
Core Subjects:
Introduction to Journalism & Mass Communication
Media Laws & Ethics
Print & Broadcast Journalism
Advertising & Public Relations
Digital Media & Online Journalism
Photography & Videography
Event Management & Media Production
Communication Theories & Research
Practical Training:
Virtual newsroom projects
Online internships with media agencies
Digital storytelling and video production workshops
Social media campaign creation
Graduates of an Online BAJMC can pursue dynamic careers in both traditional media and digital platforms.
Popular Job Roles:
Journalist / Reporter
Digital Content Creator
Public Relations Executive
Social Media Manager
Copywriter / Scriptwriter
Radio Jockey / TV Anchor
Media Analyst / Researcher
Advertising & Branding Professional
Top Recruiters: Times of India, Hindustan Times, NDTV, Zee Media, Red FM, Ogilvy, Publicis, Google, Meta, and leading digital marketing agencies.
Average Salary: Ranges from ₹3 – 7 LPA, depending on skills and experience.
Flexibility: Study from anywhere with access to online classes and recorded lectures
Industry-Relevant Skills: Curriculum designed for both traditional & new-age media
Internship Opportunities: Virtual and real-world media projects
Affordable Learning: Cost-effective compared to on-campus programs
Career Growth: Opens doors to journalism, PR, advertising, media management, and digital marketing
Pathway to Higher Education: Eligible for MA in Journalism, Mass Communication, or MBA in Media Management
