An MBA in Marketing is a specialized graduate program created to give students greater understanding and proficiency in the marketing domain. Consumer behavior, market research, branding, advertising, digital marketing, sales management and strategic marketing planning are few topics covered in this extensive course. The development of the analytical, creative and strategic thinking abilities necessary for developing and putting into practice winning marketing strategies is emphasized in the MBA in marketing program. Students have practical experience in market analysis, product development, pricing strategies and promotional methods through case studies, projects and real-world simulations.